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13 Inspiring Real World Applications: Motoring Makeovers

Motoring Makeover

The film was produced after the User Study workshops to visualise the developed design concept based on user feedback. We used the same titles and themes that we had in the videos we showed at the London Design Festival 2018: Ready…Steady…Relax, Driving Whisper and Motoring Makeovers.

Motoring Makeovers illustrates how a vehicle user would set up their package to select services as well as customise materials and parts in the interior. The film was produced as a result of the User Study workshops in order to visualise the concept. It shows a user building their bespoke package for a variety of car-services, annual technology upgrades and options for customising specific vehicle parts. After setting up their chosen package they continue to modify parts of their car by choosing new shapes and virtually applying materials. As they hover the tablet over the different materials available, they are offered information about the material’s origins, manufacturing methods, associated ethics and sustainability factors. In order to review the outcome their selections are visualised while the individual parts and materials are assembled into their car in virtual reality.